Overview
The Jameson Experience, Midleton, (also known as the Old Midleton Distillery) is an Irish whiskey museum and visitor centre located in the Old Midleton Distillery in Midleton, County Cork, Ireland. Set over 15 acres, since opening as a visitor's centre in 1992, the old distillery has received approximately 100,000 guests per year, receiving 125,000 in 2015.
The Old Midleton Distillery in which the Jameson Experience is located began life as a woollen mill, before being converted to a military barracks and subsequently a distillery in 1825. The distillery operated until 1975, when a new distillery was constructed alongside it to house the consolidated operations of three former whiskey-making rivals, John Jameson & Son, John Powers & Son, and Cork Distilleries Company (owners of the Midlelton Distillery), who had come together to form Irish Distillers in 1966. It now houses a visitor centre, a restaurant, and a gift shop.
Location and contact details
Visit Type: Vistor Centre
Co-ordinates: 51.913239, -8.169150
Web: https://www.jamesonwhiskey.com/en-EN/visit-us/jameson-distillery-midleton
Facts and figures
Location | Co. Cork |
Founded | 1825 |
Founder | Irish Distillers Group |
Owner | Pernod Ricard |
Tours
Jameson Distillery Experience Tour
€20
The Jameson Experience Tour is a fully guided tour around the original Midleton Distillery which brings the stories of Jameson’s rich heritage to life. You'll learn about the hard working people and field-to-glass processes responsible for the whiskey that bears John Jameson's name.
On this tour, one of the friendly Jameson Ambassadors will guide you around some of our key buildings, including the warehouses and the Microdistillery. The tour finishes with your chance to do a guided comparative tasting of three famous whiskeys, one being Jameson.
Behind the Scenes
€60
Take the extended tour of Jameson Distillery Midleton to gain a deeper insight into the history, production, stories and enjoyment of Jameson Irish Whiskey.
On this tour, one of the expert Jameson Ambassadors will guide you around some of our key buildings, such as the Microdistillery, the Cooperage, the Maturation Warehouse and a very special visit to the Distiller’s Cottage. Tastings of premium whiskeys are included throughout the tour, just a stone’s throw away from the stills where they are made to this day.
The Distiller's Apprentice Tour
€95
Jameson's have picked up a trick or two since the day John Jameson founded his distillery on Bow St. in 1780. And there’s nothing they love more than sharing their old-found knowledge with new-found friends. If you love whiskey, this is the experience for you - a deep dive into the workings of the Distillery, with Distiller's Apprentice courses on the entire grain to glass production process as well as the heritage of Irish whiskey.
Once the learning’s done, you'll be taken to the Live Distillery to see whiskey production right there and then, as well as taste Jameson straight from the barrel. All in a day’s work.
Review: Behind the Scenes (11:00 on 17/09/2018)
Price: €60
The Jameson's Experience is located at the Old Midleton Distillery in the Midleton, County Cork; there is parking onsite.
I did the Behind the Scenes tour which takes two hours (actualy two and a quarter); on the tour you get three samples of very good, premium, whiskies including one from the Midleton range.
The tour was unusual in that the tastings do not take start at the end, or at the start as some do, but two during the tour and a final one at the end. This is actually a nice way to do the tastings; the second whisky was the Cooper's Croze which we tasted while in the copperage.
The tour goes though the Midleton Old Distillery which is no longer in production, but as part of the tour we also visited the micro-distillery which is used for testing and development of new whiskey expressions. To see the new distillery, you need to do the Apprentice Distiller's Tour.
The tour is a very good, given by a guide with a good level knowledge, in depth one which covers the history of Jameson's whiskey as well as the history of the rise and fall of Irish Whiskey more generally.
The tour ends in comfort in the old head distillers cottage; I was first into the room and grabbed a leather wing back armchair next to the fire (unfortunately not lit).
History
On 20 May 1796, Marcus Lynch leased land from Viscount Midleton, and having obtained rights to use the waters of the Dungourney River, Lynch in partnership with two London merchants, erected a large woollen mill. Lynch later became the sole owner of the premises following the bankruptcy of his partners. In 1803, during the Napoleonic Wars, this mill was purchased by the Government for £20,000 and converted for uses as a barracks and stables , though part of the premises was leased back to Lynch. Eighteen years later, with both Lynch and the barracks gone, the Government sold the building to Lord Midleton's brother, the Archbishop of Cashel, for £1,750, a steep discount on what they had paid for it. When the Archbishop died in 1824, Lord Midleton bought the property for the same price. On 20 December 1825, Lord Midleton sold the property for £4,000 to three brothers, James, Daniel and Jeremiah Murphy, who hoped to convert it for use as a distillery, the 1823 Excise Act having made distillation far more financially attractive.
The Murphys invested a considerable sum in establishing a large distilling operation at the site, which was to become known as James Murphy and Company. A large undershot timber water wheel was installed to help power the distillery (which was replaced in 1852, by an iron water wheel which survives on-site to this day). In addition, a mammoth 31,618 pot still was constructed at the distillery which remains the largest ever built. The pot still was so large, that it needed to be assembled on-site with the distillery built around it. The ambition of the Murphys (and the effect of the 1823 excise reforms) is underlined by the fact that just two years earlier, the largest pot still in Ireland had a capacity of just 750 gallons. In 1827, Murphy's distillery is reported to have produced over 188,000 proof gallons of spirit, and by the 1830s, distillery output had risen further, to 400,000 proof gallons per annum, with the distillery having a payroll of nearly 200.
In the mid-1800s, the Irish whiskey industry underwent a period of turmoil, with temperance movement of the 1830s, and the Great Famine of the 1840s reducing domestic demand for whiskey. At the time, Cork was home to several distilleries, therefore, in the 1860s, James Murphy (head of the company, and son of the founder), suggested amalgamating the operations of several local distilleries. The other distilleries agreed, so in 1867, Cork Distilleries Company (CDC) was formed, with Murphy at the helm. In 1867, CDC took control of four Cork distilleries: North Mall, The Green, Watercourse and Daly's, and a year later Midleton Distillery joined the fold.
In 1886, Alfred Barnard, a British historian visited the distillery, describing its location close to both rail and water carriage, amidst large corn-growing country as a desirable location to establish a distillery. In addition to the 31,618 gallon wash still, Barnard stated that the distillery boasted two 10,000 gallon spirits stills, and unusually for an Irish distillery at the time, a Coffey Still. The distillery, which was lit by gas, was reported to have an output in excess of 1,000,000 gallons per annum, and to produce a whiskey known as "The Cork Whisky Make". In later years, whiskey from the distillery was known as Cork Distilleries Company Old Irish Whisky, before becoming known as simply "Paddy".
In the years that followed Barnard's visit, the Irish whiskey industry entered a period of decline, with Irish whiskey losing significant market share due to a variety of events. These included, the rise of blended Scotch whisky, Prohibition in the United States, the Anglo-Irish trade war (which locked Irish exports out of the British Empire).
When Alfred Barnard visited Ireland, there were 28 distilleries in operation, however, by the 1960s, only a handful of these remained in operation. In 1966 three of these (John Jameson & Son, John Powers & Son and Cork Distilleries Company) chose to amalgamate their operations under the name of Irish Distillers and to close their existing facilities, and concentrate their operations in a new purpose-built facility to be constructed alongside the existing distillery in Midleton.
In July 1975, operations ceased at the Old Midleton Distillery and began anew the next day at the New Midleton Distillery, with the Jameson Bow Street Distillery and Powers John's Lane Distillery shutting a year later. As a result, the new distillery, is now home to many Irish whiskeys such as Jameson, Powers, Paddy, Redbreast, Green Spot, previously produced in separate distilleries.
In 1992, the Old Midleton Distillery reopened as a visitor's centre, known as the Jameson Experience.